Customer loyalty is deeply intertwined with their first experience with a product. For most customers, the first experience is the product and user onboarding process. According to Gitnux,…
A poor customer experience is a costly affair, according to a report by Retail Customer Experience, brands that manage an above-average customer experience bring in 5.7 times more…
Generative Artificial Intelligence (Generative AI) can be rightly called a dynamic force that is reshaping how products are conceived, developed, and refined. For seasoned product managers steering the…
In a large enterprise, the role of a Product Manager emerges as a linchpin for success. A PM is someone who paves the path for the growth of…
Product management is a vast and diverse field, and there is no one-size-fits-all approach. With the right product management tools in hand, a good PM can work wonders…
Product improvement is no longer a nice-to-have, but a strategic necessity for sustained success. If you are someone who is in charge of driving engagement for your product,…
For every product manager, deciding which features to prioritize is a major challenge. They constantly face a barrage of feature requests from various stakeholders: customers, sales teams, marketing…
Imagine you are the founder of a SaaS company that has just built the perfect product that will solve a very particular problem for the customer. But how…
Businesses today are constantly seeking innovative ways to drive product adoption, enhance engagement, and foster long-term retention of their customers. The primary reason behind this is the fierce…
TL:DR Product Engagement and what it means for different members of the organization. What is Product engagement? Measuring and analyzing product engagement. Examples of companies that have used…