With 3B+ monthly active users, WhatsApp is the largest messaging app in the world. It’s also where customers increasingly talk to businesses: over 1 billion people message a…
Over the past few years, WhatsApp has become the go-to customer service portal for many businesses. And while this is helpful (WhatsApp’s reach means your audience is probably…
If mobile-first was the buzzword for tech in the 2010s, AI-first is the buzzword for this decade. WhatsApp sits at the intersection of these trends. The messaging app…
Meta has finally launched the WhatsApp Business API inside the app window, which allows you to have an end-to-end conversational journey. This API lets your customers call you…
TL;DR: You can reduce no-shows by 35% by configuring drips and flows for WhatsApp appointment booking. This guide shows you how to automate confirmations, reminders, and reschedules—no code…
Three billion users exchange over 100 billion messages every single day on WhatsApp. This scale translates into a rare opportunity for marketers: connecting with users through a permission-based…
2024 marked a return to form for the travel and hospitality industry, with the pandemic blues finally easing away. The sector showed 4% y-o-y growth by June 2024,…
According to Statista, WhatsApp currently has more than 3 billion active users worldwide, with 500 million active WhatsApp Business accounts. As the United States gradually adopts the platform,…
WhatsApps has become THE messenger for smartphones. With 5 billion downloads on the Google Play Store alone, the app is going from strength to strength. Here are a…
WhatsApp isn’t just the world’s most popular messaging app, it’s also a business powerhouse. As of 2025, the platform has nearly 3 billion monthly active users exchanging over…









